The three publishing models
Local Leaders, Income Generator and Revenue Partner set out side by side — who sells the advertising, who keeps the revenue, and which model suits an agency of your size.
Media pack
The Agent Papers brochure
The full concept in one document — publishing models, what's included, print specifications and distribution.
Brochure
A 20-page PDF you can read in ten minutes and forward to a partner or director without editing a word of it.
Download the BrochureLooking for prices? Get the rate cardWhat's inside
Everything an agent asks before saying yes.
We wrote the brochure to answer the questions that come up in every first conversation — what it costs, who does the work, how many homes it reaches and what the paper actually looks like when it lands.
What's included in a program
Six agency pages every issue, editorial written and designed by our team, advert artwork for your advertisers, and a digital edition — all covered by the program fee.
Print specifications
Pagination options, stock weights, trim sizes and finishing, with the copy deadlines and artwork formats our studio works to for each issue.
Distribution and pick-up points
How door-to-door delivery is planned street by street across a catchment, plus the cafés, surgeries, schools and shops that carry spare copies between drops.
Digital editions
Every issue is published as a page-turning digital edition you can share by email and social, with the reader numbers we typically see alongside the print run.
Case studies from existing titles
Real numbers from live titles — print runs, advertiser retention and the instructions agents have traced back to a specific issue.
Costed for your patch
Want a costed plan instead?
Send us your catchment area and we'll come back with pagination, print run, a distribution plan and a per-issue cost built specifically around your patch — usually within two working days.